French President

The members of the ASEAN were affected by rising inflation caused by rising oil and food prices. High prices also forced the India, Malaysia and Indonesia to cut subsidies and raise prices set by the State for petrol and other fuels. The most pessimistic economists pointed out that the global economic Outlook is now more serious during the Asian financial crisis in 1997 and 1998, when the effect was limited to emerging markets. Another topic of discussion is interesting in this Summit of the Group of eight is the fight against global warming.The leaders of Germany, Canada, United States, France, Britain, Italy, Japan and Russia must decide what follow-up to give to the Kyoto Protocol, which expires in 2012, and which Washington never acceded. The final Declaration of Toyako would indicate that the G-8 will lead efforts to reduce pollutant emissions by 2050, 50% indicated by the Japanese Daily Yomiuri Shimbun.

But, United States rejects any compromise that does not include India, China and other major polluters. Bush promised that United States will play a role constructive in these discussions, while the former Japanese Prime Minister Shinzo Abe, revealed that the U.S. President and the French President, Nicolas Sarkozy, maintained a fierce dispute on this topic at the G-8 Summit in Germany in 2007. The G-8 would also keep their promise to double aid to Africa to $ 50 billion by 2010, adopted in his appointment in Gleneagles, Scotland in 2005, said a source from the group. But countries are still divided on the timing of other commitments to Africa, especially the deadline for disbursement of $ 60 billion to combat AIDS and malaria, announced at the Summit of the G-8 of 2007. + Michelle Foss, an economist specializing in energy, calculates that the G8 can be effective measures in the medium and long term relative to the price of energyalways and when their commitments and recommendations be acts of political courage rather than political quickly. Some experts and lawmakers have blamed financial speculators for the growing increase in the oil price, but Foss, who directs the Center for energy economics at the University of Texas at Austin, said the USINFO, even if that were true, there are other important reasons for the increase in the price of oil, such as barriers to the supply and energy subsidies on oil-consuming countries. It is possible that the G8 can do change the oil markets, medium-term if it is that it puts on the table these controversial topics. If United States showed determination to seriously consider the issue of drilling in those areas, it could decrease the pressure in the oil price, said Foss. You must be pending on conclusions, agreements that will come out of this Summit, we trust must be for the benefit of all, especially the poorest countries, because we’ll be in touch about these conclusions.


Promotional marketing is once again the protagonist and responsible for the approach of consumers toward the mark. Promotional marketing campaigns continue to be an effective tool against other ways of communicating. It is not very difficult to imagine a strong day of heat in our country. For those who can do it, is a perfect day to go to the countryside or to the beach, so we got up at 8: 00 in the morning and the first thing we do is enter the bathroom to shave us and groom us; at that time the first thing we see is a printed logo on bag of bath that we got into the store in our neighborhood that we normally buy, then we discover that our hand SOAP, is also another promotional gifts with which we find throughout the day. Of course the Cup that breakfast also is one of the personalized gifts we have for House, a personalized mug that gave us within the ecological advertising bags, advertising bags at the supermarket that we have spent years going. Of new we entered our room and we take advertising bag along with the beach ball, beach towel, bathing suit, the illuminated, t-shirt, etc all a kit of advertising products prepared to offer us a perfect day of fun and relaxation. We look at the time, it’s getting late, naturally the advertising kitchen clock is a company gift, and to take the car keys to go we discovered that our flashlight Keychain also belongs to corporate gifts or corporate gifts that continually come to us to our workplace through our best suppliers. We went outside and when getting into the car, we all do the same thing, we remove advertising umbrellas that protect our vehicle of the Sun, and finally we went to our destination, that if, having loaded before the cooler Beach, sunshade and the mat, essential promotional gifts for the beach, and if our day are we going to spend in the field will change the mat by soil and sunshade blanket by the picnic basket.

We can add to these business gifts many more like the mattress, a compass, a Swiss army knife, a set of paddles, a barbecue of single use, a few fans, a sarong, a Holster for mobile and hundreds of corporate gifts more than we can use without having spent a single euro in them, because they are advertising gifts that aim to make easier life thanks to brandscompanies and establishments that give them to us. Our day of field or beach has been exceptional and we keep all our advertising gifts at home until our next appointment with leisure, but in addition to us having a big role as a useful advertising products, have projected the brand, message or company logo to all persons who were around. We can say that despite the trends and the new proposals on advertising that come online every day in the market, the more economic and above all, which better loyalty and projected the brand message is advertising gift.

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